Dear [First Name],
 
These are stressful times. If you are feeling the anxiety, you are not alone. We also struggled to figure out what this global health emergency was about, and how to continue to operate working from home and connecting via video and audio channels. But as tough as crises often are, they also are the sparks for innovation.
 
We have therefore accelerated The Asset’s digital initiatives, and are delighted to send you the latest issue in digital format here. In it, you will find the cover story for the month on page 26 – Restoring the cash flow during a crisis, which highlights the experiences and challenges treasurers and CFOs are facing at the moment. On page 33, you can watch a short video on how companies are adopting digital channels to reach their customers.
 
During this period, information that is trusted is vital. At The Asset, we remain committed to being able to deliver content that is relevant and helpful to you.
 
In the next issue, The Asset reveals the CFOs, treasurers, and treasury teams of the year as part of Triple A Treasury, Trade, SSC and Risk Awards 2020. In addition, we are showcasing the best solutions and the best banks. Thank you to everyone for the more than 300 solutions that were submitted for this year’s awards.
 
We have also relaunched TheAsset.com with a new look, including a new section on Covid-19, which looks at how companies, investors, and regulators are responding to the pandemic. We expanded our coverage on infrastructure finance and grouped the news under Asia Connect. The ESG Forum has attracted a surge in readership during this period. Together with Treasury & Capital Markets, Wealth & Asset Management, Europe, and Today in China, we have enhanced the digital experience to include videos, and podcasts.
 
We invite you to experience The Asset’s new digital initiatives at your leisure. Log in to the monthly edition, and to receive daily and weekly news, analysis, and commentaries on ESG, Treasury & Capital Markets, Wealth & Asset Management, and Asia Connect.
 
Please feel free to send me an email to share your thoughts – on managing through this crisis, what works, what issues are important, lessons learned in strengthening business resilience, and what the future looks like. Your views matter. Together, we have the potential to come out stronger, and more tightly knit as a community. Stay safe.
 
Kind regards,
 
 
Daniel
Editor-in-chief